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Easter Limited Edition Packs - March 2026 Competition

1. By entering the promotion, entrants confirm that they have read and agree to be bound by these terms and conditions.


2. Promoter: The Promoter is The Silver Spoon Company, a trading division of British Sugar plc (company registration number 315158), incorporated and registered in England and Wales whose registered office is at Weston Centre, 10 Grosvenor Street, London W1K 4QY (the “Promoter”).


3. How to enter: 

a. To enter this promotion, entrants must tag @wearesilverspoon in an Instagram post, reel or story which includes a photo of an Easter Limited Edition Pack of Silver Spoon (these include Silver Spoon Caster Sugar 1kg, Silver Spoon Icing Sugar 1kg or Silver Spoon Icing Sugar 500g) during the Promotion Period. Your photo should only include Silver Spoon Limited Edition packs and may be taken in-store or at home. For stories, they must remain publicly accessible for 24 hours until they expire. For posts and reels, they must remain publicly accessible until the Promotion Period has ended.
b. Entrants must be UK residents, aged 18 years or over. This promotion is not open to any employees of the Promoter or any of their affiliate companies, their families, agents or anyone else connected with this promotion.
c. Maximum of one (1) entry per Instagram account during the Promotion Period. Entrant’s Instagram accounts must be public and it is entrants’ responsibility to check their messages for winner notification.
d. No purchase is necessary, however entrants must have internet access, a public Instagram account and a camera.
4. Promotion Period: The promotion is open to entries from 16:00 GMT on 10/03/2026 until 23.59 GMT on 08/04/2026.


5. Prizes:
a. The Prize is a small brown bunny soft toy with white hoodie with printed Silver Spoon logo. There are twenty (20) identical prizes to be won.
b. All prizes are non-refundable, non-transferable and non-exchangeable and there is no cash alternative offered. The Promoter reserves the right to offer an alternative prize of equal or greater value.


6. How winners are selected and notified:
a. Winners will be randomly selected from all valid entries received during the Promotion Period by computer algorithm.
b. Maximum of one prize per entrant.
c. Each winner will be contacted within seven (7) days of the draw Instagram direct message from @wearesilverspoon will be asked to provide their name and UK delivery address. If any winner declines a prize or fails to respond within the required period, they forfeit any right to the prize. If a winner fails to respond within fourteen (14) days of this initial contact, a redraw will take place from the remaining valid entries to select a new winner.
d. The prize will be sent via post to the address supplied within two (2) weeks of notification. The winner may be required to sign to acknowledge receipt.

7. The Promoter reserves the right to discount any inappropriate or offensive entries and to disqualify any entries if the Promoter, at its sole discretion, believes that there has been an attempt to manipulate or tamper with the operation of the promotion.

8. The Promoter reserves the right to contact entrants via Instagram instant message during the Promotion Period and for thirty (30) days after closing date to request reasonable publicity (reposting). Permission may be given or withheld by the entrant and will have no effect on the entrant’s chance of winning.

9. In the event of unforeseen circumstances or circumstances outside its reasonable control, the Promoter reserves the right to modify or discontinue, temporarily or permanently, this promotion without prior notice.

10. Entrants agree to be bound by the decisions of the Promoter, which are final in all matters relating to the promotion. No correspondence will be entered into in respect of the Promoter’s decisions.

11. The Promoter does not accept responsibility for network, computer or software failures of any kind and has no responsibility for lost, delayed or misdirected entries.

12. Nothing in these terms excludes the Promoter’s liability for death or personal injury caused by its negligence or for fraud, or any other liability that the Promoter may not exclude by law. Subject to that, the Promoter and its associated companies will not be liable for any loss (including, without limitation, indirect, special or consequential loss or loss of profits) expense or damage which is suffered or sustained in connection with this promotion or accepting or using any prize, including any loss incurred as a result of any delay and/or failure to perform any obligation to the winner or other entrants that is caused by:
a. technical problems of any kind which may limit or prevent any person's participation in the promotion;
b. any loss or damage arising from or in connection with the allocation or enjoyment of a prize;
c. any act or omission of any third party, particularly any third party involved in the provision of services relevant to the prize; or
d. any other events beyond the Promoter's control that may cause the promotion to be disrupted or corrupted or may lead to loss of, or damage to, the winner or to the prize.

13. If any of these terms and conditions are found by a court or regulator to be invalid or unenforceable the remaining other provisions shall continue to apply.

14. This promotion is in no way sponsored, endorsed, or administered by, or associated with, Instagram.

15. The Promoter shall use entrants’ personal data for the purposes of carrying out the promotion, and in the case of winner’s data, as set out in the Promoter’s privacy notice available at https://www.silverspoon.co.uk/privacy-policy and further explained in the following paragraphs.

16. The Promoter will make winners’ account name and county of residence available on request to anyone who sends a stamped self-addressed envelope to the Promoter within 10 weeks of the end of the Promotion Period, as required by the UK Code of Non-broadcast Advertising and Direct & Promotional Marketing (the “Code”). The Promoter may also be asked to provide the same details to the Advertising Standards Authority (“ASA”) who publish and enforce the Code. This use of winners’ data is necessary for the Promoter’s legitimate interests in complying with the Code. Winners who do not wish the Promoter to disclose these details to members of the public who request them, should let the Promoter know as soon as possible by emailing: consumercare@thesilverspooncompany.co.uk. Winners may also object to the disclosure to the ASA by emailing the same address, giving reasons. The Promoter will take these reasons into account if the ASA asks for the winners’ details. Please note, however, that the Promoter may nevertheless still be required to disclose this information to the ASA. This may happen where, for example, the Promoter is required to demonstrate that a valid award took place.

17. These terms and conditions shall be governed by and construed in accordance with the laws of England and the parties agree that any dispute or action arising under or in connection with these terms and conditions shall be subject to the exclusive jurisdiction of the Courts of England.